While everyone is talking about chatGPT, there is a real AI revolution going on. AI tools are on the rise more than ever, and you can’t be present or scale your business in digital marketing if you aren’t using at least some of them.
To make this easier for you, we have selected some of the most important & useful AI tools that you should use on a daily basis in 2023. Discover all about the key 9 AI tools in less than 10 minutes and you can thank us later. 😉
How can your business leverage AI tools in 2023
If you’re a marketer looking for ways to get ahead in the ever-changing digital landscape, then don’t skip this article.
Yes, It’s hard to keep up with the new trends and technologies, but AI (artificial intelligence) is here to help. It actually revolutionized marketing by allowing the businesses to more effectively reach and engage target customers.
But how can you actually skyrocket your business with the help of AI tools?
1. AI-powered automation
Without automation today’s businesses couldn’t even function, let alone grow. As an example, AI tools can help you immensely with customer segmentation, customer support, lead-generation and nurturing tasks.
2. Speed up Content generation
Are you spending hours researching and preparing content? AI can do this for you in no time, and helps you save a lot of time & money!
3. Increase ROI
Last but not least, leveraging AI tools can help marketers increase ROI (return on investment).
Now let’s find out all about the hottest AI tools out there!
We’re sure you already know ChatGPT. We almost can’t imagine everyday work life without it anymore. From simple prompts, to writing poems, coming up with slogans or doing research in less than 5 minutes, the usability of this AI tool is really immense. If you haven’t tried it yet, you might have some difficulties signing in, since there are already a million users making their lives easier every day with its functionalities.
If you’re working with content and writing daily, this AI tool will make your life so much easier. With Copy.ai you’ll write blogs 10x faster, create high-converting posts and write engaging emails. Say goodbye to the “blank page syndrome” and meet your new favorite assistant!
This new artificial intelligence system is especially intriguing for designers and content creators, as it allows you to create original, realistic images and art from a text description. Dall-E was first introduced by OpenAI in 2021. Only one year later, their newest system can generate more realistic and accurate images with 4x greater resolution! With Dall-E2 you can even expand pictures, create expansive new compositions or make realistic edits to existing images from a natural language caption.
A very cool AI tool you should definitely try out is Illustroke. The tool allows users to easily create stunning vector illustrations from text prompts. Simply enter the text you want to use, choose the style and you’ll be served with some unique designs. Doesn’t matter whether you’re a designer, business owner or content creator, you will for sure have fun by using this tool and easily generate some cute new ideas. With Illustroke you can even create a logo for your business!
Do you have a brand, but also that’s all you have? Flair is a perfect AI tool to help you come up with unique branded content in a flash! Simply input your product or service information, select template and Flair takes care of the rest. You can create everything, from product photoshoots, to online ads in your brand’s signature aesthetics. This is an excellent tool for any small business that wants to showcase their products or services to the world fast.
Are you a remote worker, with busy cafes commonly being your office? Then this AI tool is for you! Krisp removes background voices, noises and echo from all your calls. As a result, people talking around you are silenced and your voice is the only one heard in the call. Save this one for the next time you’re stuck in a crowded airport and you have an important meeting in 5 min. 😉
Want to create an instructional video for your brand? Do you have your script ready and you just need to convert your words into a video? Movio is the right tool for you! It’s a one-stop professional spokesperson video creator, with which you can easily create professional-quality videos for marketing, sales, training, or learning. Simply upload your script, and Movio will convert your words into a professional engaging video!
Do you have an online shop? Then you should try out Maverick. This AI tool uses AI-generated video to help eCommerce stores have personalized interactions with each of their customers across their journey. This way you can personalize the experience for each customer and ensure they can always find what they’re looking for. And since personalized experience is what makes a difference between a good and an average brand today, you should definitely be using this tool! Giving customers the feeling that they’re getting special treatment, can help you increase sales and improve overall satisfaction.
Another useful video making software you should know about is Lumen5. It combines powerful AI with a simple drag-and-drop interface to help you create professional video content in a few minutes! Its interface makes the creation process even simpler. For instance, it works just like a presentation – choose a template, then just point, click, drag and drop the items. Simple, right? There are even more cool things about it. With Lumen5 you can turn blog posts into videos or transform zoom recordings into captivating clips!
To sum it up
All these AI tools sound really awesome and they can for sure make your work a lot easier. Digital marketing is changing with the speed of light and you need to keep up with trends as they come by, but keep in mind that artificial intelligence can make mistakes too. You shouldn’t just blindly follow everything it serves you, but always keep a critical eye on the content you create, and above all always double check and edit it before posting or using.
Have fun using all of these tools & follow us for more useful trends! 😉