When 1STAVNO partnered with KO Agency, we set out to reduce their cost per lead from 3€ while sustaining strong conversion rates. Over four months, our data-driven, performance-marketing approach brought in 64,960 website visitors, 6,530 leads, and a 10.05% conversion rate.
In the testing phase, we identified optimal ad creatives, target audiences on Meta and Google. During optimization, we refined creatives, narrowed audiences, and adjusted budgets, reducing lead costs. Finally, in scaling we increased spending on high-performing channels, added automation and enhanced retargeting. Our approach transformed 1STAVNO’s efficiency and success rate.
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